The Sporting Globe brings together some of life’s best joys; Wings, Beer and Sport! Our venues offer modern Australian pub fare with an American twist, multiple beers on tap and the ultimate state-of-the-art sports fit out. It is the ultimate place to eat, drink and catch a game!
As Australia's largest Sports Bar & Grill we serve over 2 million customers, who consume over 1.4 million wing’s and watch over 250,000 hours of live sport in our venues every year!
Recognised as a leader in venue sporting entertainment by the Victorian Australian Hotels Association and Fox Sports, The Sporting Globe has been twice voted as ‘Best Sporting Entertainment Venue’.
Our franchise model is designed to keep our franchise partners focused on what matters most - the customer! Along with support in Marketing and Training our franchise partners receive support with:
Development - Our internal development team delivers a turn-key venue operation including: site selection, lease negotiation, liquor licencing, venue design, development & building approvals, construction & contractor tender, landlord & health approvals and project management.
Operations - On call 24/7 a dedicated Business Development Manager assists with: recruitment, team structure, governance, stock management, rostering, stocktakes, regulation & compliance, financial analysis, security & amenity, customer service and feedback.
Finance - A centralised accounts team performs: accounts payable, payroll execution, monthly reporting, supplier procurement and BAS preparation, significantly reducing the administrative burden on our franchise partners.
Our dedicated in-house marketing team supports franchise partners with:
- Multi Channel National Campaigns
- Promotion and activation of all major sporting events including: Superbowl, NBA Finals, Grand - Final Weekend & The Melbourne Cup
- Menu design and production (4 menus per year)
- Continuous product development and refinement
- Development and implementation of Loyalty Club (150,000 members)
- Local Club sponsorship program
- Local Area Marketing planning, guidance and production
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