Fostering a People-Centric Approach to Business Growth

The best businesses in the world are known for nurturing talent and creating a positive work cult

...

ure. They offer their employees the best facilitie...

Fostering a People-Centric Approach to Business Growth
Gemma Davis Image
Gemma Davis
Updated: Tuesday 13th of June 2023
Evaluation

The best businesses in the world are known for nurturing talent and creating a positive work culture. They offer their employees the best facilities and development opportunities to thrive in a high-growth environment. However, most small businesses fail to recognise this feature and keep pushing employees to deliver without giving them anything in return.

Consequently, workers become overwhelmed with stress and workload, which leads to employee turnover and the decline of the business. A well-trained and loyal workforce is the backbone of an organisation. Thus, entrepreneurs must know about the people-centric approach and use the tips mentioned below to foster business growth. These strategies can play a significant role in retaining employees and making them work towards accomplishing business goals.

What Is the People-Centric Approach?

The term people-centric implies putting people in the forefront. Businesses need to build an employee-focused culture that does not take undue advantage of the workforce. They must be provided with an atmosphere where they feel inspired to perform to the best of their ability and feel connected to the brand’s values.

Entrepreneurs who wish to launch a start-up or acquire a business for sale Melbourne must build a people-centric entity concerned about the well-being and progress of its workers. Without talented employees, businesses cannot survive. Therefore, investing in their satisfaction level is vital to give them every reason to stay with the brand and contribute towards its expansion.

How to Foster a People-Centric Approach for Business Growth?

Cultivating a people-centric approach is an ongoing process involving every employee and management. The pandemic has made many businesses prioritise their employees’ needs and work towards it. Here is how this can be achieved.

1. Identify the Needs of the Workforce

The first step towards building a people-centric business is to know what the workers want from the organisation. It is essential to understand their professional goals, aspirations, remuneration expectations, work culture needs, and work-life balance requirements.

It becomes easier to fulfil their wishes when you are aware of them. Offering irrelevant benefits like placing a pool table in the office does not make the workers happy. They need concrete perks that improve their lives and boost their motivation.

2. Pay Attention to Inclusion and Diversity

Diversity and inclusion are vital for promoting a cosmopolitan culture in the office that has representation from every ethnicity, religion, gender and social status. It ensures that the business caters to the needs of customers from each group and does not harm any community’s sentiments.

Hiring people from diverse backgrounds give workers the opportunity to meet new people and broaden their horizons. It helps them look at problems from different perspectives and find a combined solution.

3. Improve Employee Engagement and Creativity

Passionate entrepreneurs who acquire a Melbourne business for sale should ensure that employees are not inhibited or controlled. They must be given a platform to voice their opinions and make their point. The employer must ask for their suggestions and advice on important decisions to make them feel valued and recognised.

A two-way flow of information helps create a decentralised workplace that gives importance to everyone’s voice. It makes the workforce come up with innovative ideas without hesitating and improving old processes.

4. Reward Outstanding Performers Frequently

Business owners can make their company people-centric by offering remuneration that matches industry trends and benefits that make them feel special. They must incentivise and reward employees who showcase excellent results in their performance measurement.

It boosts their zeal to keep performing in the same manner and pushes others to follow suit. The rewards can include certificates of appreciation, an employee of the month award, monetary benefits, an all-expense paid holiday or a company vehicle.

5. Build An Advanced Infrastructure for Growth

Assigning KPIs and expecting results is not a people-centric policy. The business must provide the desired infrastructure for the achievement of goals. Entrepreneurs who purchase businesses for sale Melbourne must provide the workforce with the latest tools and utilise automation.

It helps to reduce the load of work and offers free time to be invested in brainstorming and business development. These include tools for effective communication, project management, time-tracking, data storage, cyber security best practices, etc.

6. Empower Employees Through Autonomy

Employees feel satisfied when they are trusted to perform significant tasks independently. Businesses must create a culture of delegation to allocate work effectively and build autonomy by making workers accountable for the completion of the projects on time.

It helps to increase creativity and out-of-the-box thinking because the workforce is not following predefined orders or directions. It makes them empowered and encouraged to perform outstandingly.

7. Provide Support Through Training and Feedback

Besides offering tools, businesses must also help employees use the latest software and tools trending in the industry proficiently. It helps to enhance their output and come on par with competitors. The advantage of learning and developing new skills makes the employees stay with the business for the long term and helps attract new talent.

It promotes a learning-based environment where everyone seeks progress. Also, the employer should provide performance assessment feedback to workers to help them identify their weaknesses and work on improving them. The managers must act as mentors to help them grow professionally and stay aligned with the company’s goals.

8. Focus on the Mental and Physical Well-Being of Workers

Workplaces can become demanding and lead to burnout. The people-centric approach ensures that the workers are not stressed or exhausted due to their assignments and deadlines. They must be helped to get away from the pressure through planned vacations, team outings, and team-building activities.

Entrepreneurs must organise wellness programs in the office and offer flexible work hours. The workers must be encouraged to follow the perfect work-life balance by opting for a hybrid policy and be restrained from stretching their work hours. The workplace must have breakout zones to help them tune out when the pressure starts building.

Wrapping Up

A people-centric organisation cares for its employees and helps them upgrade and enrich their lives. They invest in advancing the workforce with the help of the abovementioned strategies to make their business progress.

Author Info
Gemma Davis

Gemma Davis is a Business Strategist with over 20 years’ experience and a CPA qualification in finance, accounting and business. She has been a source of inspiration to budding entrepreneurs and has guided them to reach the next level in their business growth plans. With her experience and expertise, she can help you to choose the right path and overcome all the hurdles in your journey as an entrepreneur. Her affiliation with Business2sell is a matter of pride for us.

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