Twenty years trading, $3.16M turnover, nine staff and not one dollar ever spent on marketing. Established North Brisbane steel fabrication business.
A profitable steel and metal fabrication business in Brisbane's northern corridor - twenty years of trading, and not one dollar of it built on marketing.
No website. No social media. No advertising, ever. Two decades of turnover walked in the door on reputation, referral and contracted trade supply alone - $3,163,827 in FY2025 trading income, at a 53% gross margin.
Chief among those accounts: the business is a contracted boat trailer manufacturer for Australia's largest boat builder, fabricating trailers straight into their production line - every unit purpose-built to match the boat it carries. It is a supply relationship measured in years, not orders, and it is the kind of account a competitor cannot simply quote their way into.
For a new owner, the absence of any marketing is about as clean a growth lever as this sector offers. A professional website, a basic digital presence and a modest sales effort represent low-cost, low-risk upside sitting on top of an order book that is already profitable and already full.
The numbers
• FY2025 trading income: $3,163,827
• FY2025 gross margin: 53% - improved every year, up from 48% in FY2023
• Plant & equipment included: approximately $300,000, vendor-indicated
• Stock on hand: approximately $150,000, confirmed at settlement
What the business does
Contract steel and metal fabrication for business-to-business customers - not retail, not walk-in trade. Core work covers:
• Boat trailers - custom-built trailers fabricated into the production line of Australia's largest boat builder, matched to the vessel each one carries.
• Stair stringers - galvanised and steel stringers supplied to established building and hardware wholesalers across South East Queensland.
• Roof and ceiling battens - roll-formed on dedicated batten-forming lines in the warehouse.
• General and custom fabrication - pressing, punching, shearing, bending, U-bolt forming and welding across mild steel and related materials.
The order book is anchored by a small number of blue-chip accounts spanning the marine and the building and construction sectors - a balanced, complementary mix riding the same materials trade, on long-run contracted supply that keeps the workshop busy week in, week out rather than one-off jobs chased on price.
Why it is hard to replicate
• Established supply relationships - a contracted position on the production line of Australia's largest boat builder takes years to win and is reinforced by every on-time delivery. A new entrant cannot shortcut it.
• Capital-intensive plant base - presses, automatic saws, punch and shear machines, roll-forming lines, welding plant and a delivery fleet, all purpose-configured and representing significant replacement cost.
• Specialised know-how - product-specific jigs, tooling and processes refined over two decades of production.
• Twenty-year reputation - reliability and quality that competitors cannot buy.
Team and premises
A stable team of nine, including a working owner, carries fabrication, production and delivery. The business runs on established people and processes rather than on the owner alone, which makes for a smooth ownership transition. Staff transfer with accrued entitlements.
Purpose-built workshop and warehouse in an established North Brisbane industrial precinct, with direct highway access to Greater Brisbane, the Sunshine Coast, the Gold Coast and wider South East Queensland.
Who it suits
A hands-on fabricator or boilermaker ready to own rather than be employed. An existing engineering, sheet metal or fabrication operator looking to bolt on capacity, plant and a contracted customer base. Or an investor after an established, profitable manufacturing business with a management layer already in place and obvious untapped upside.
The offer
$2,000,000 plus Stock on Hand plus Work in Progress. Offered as an asset sale, including the business, goodwill, plant and equipment.
Full financials, the plant and equipment schedule and a detailed Information Memorandum are available to qualified parties on signing a Confidentiality Agreement.
Enquire for further details.
Business Broker: Bill Gollan
Ref: BR01991
Mobile: +[Phone Number Censored] 600
Email: [Email Censored]
LINK Business Brokers Brisbane
7/63 Annerley Rd, Woolloongabba QLD 4102
Ph: [Phone Number Censored]
Ref: BR01991
Timestamp: [Phone Number Censored]
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