Allure & Belle Limousines has been delivering luxury wedding and event transport in Western Australia for over 10 years. Renowned for prestige vehicles, exceptional service, and a flawless reputation, the business has become one of the state's most trusted limousine providers.
With annual a high annual turnover and extensive secured forward bookings, and strong demand driven by weddings (75% of bookings), this is a rare opportunity to acquire a proven business in a lucrative niche. This is the premium wedding and event company for Perth.
The business is supported by a loyal team of 20 chauffeurs, a strong online presence with advanced booking technology under development, and two established brands with excellent recognition in WA's wedding sector. And the company has a specialist web booking platform tailored for client success and relationship building.
Key Investment Highlights
• 10+ years successful trading with established goodwill.
• Profitable niche - 75% wedding bookings, peak season Spring & Summer.
• Revenue strength - Great turnover, with months of high value advance bookings.
• Reputation advantage - Outstanding online ratings and word-of-mouth referrals.
• Well-presented fleet - Prestige vehicles maintained to the highest standards.
• Scalable systems - Modern website and bespoke booking platform in development (USA).
• Strong team - 20 trained chauffeurs + 1 full-time manager/owner.
• Professional brand assets - Two recognised brands (Allure Limousines & Belle Classic).
• Member - Wedding Association of WA.
• Premises - 165m² leasehold office/workshop ($120k [Web Link Censored]. + outgoings, 2+2 years).
Operations
• Minimum weekend hire: 4 hours per booking, maximising margins.
• Customer experience focus: Friendly, professional staff; personalised vehicle viewings.
• Vehicle care: Strict preventative maintenance ensures zero breakdowns during events.
• Diverse demand: Weddings (core business) plus weekday events, school balls, graduations, and corporate hire.
Growth Opportunities
• Expand into corporate and tourism transport markets.
• Scale capacity with leased stretch limousines or fleet expansion.
• Maximise returns from the bespoke booking system once launched.
• Enhance marketing through digital platforms and strategic partnerships.
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